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The
Driving Standards Agency (DSA)
is dedicated to influencing young people's attitudes towards road safety,
learning to drive and passing the driving test.

DSA aims
to do this by discussing important road safety issues in an informed environment.
The award-winning Arrive
Alive Road Safety Programme presentation has been designed to meet
this aim and is delivered to a variety of organisation's including schools
and colleges, young offenders units, prisons and other youth groups within
the 16-19 target age range.
DSA provides
a number of different styles and levels of presentations, which are flexible
depending upon your needs and the needs of your groups.
Module
one - for schools and colleges
This presentation focuses on the vulnerability of the new, young driver,
the dangers of drinking and taking drugs when driving, the use of speed
and its consequences when not used correctly and video footage highlighting
the results of road traffic accidents.
Module
two - young offenders
This module expands on the schools and colleges presentation but still
addresses important road safety issues relevant to this group. It is a
more forceful module, designed to take into account the offenders' age
and offence.
Module
three - prisons
Again this is a more forceful presentation, dealing with the consequences
of driving recklessly and the responsibility and skill which safer driving
requires.
You
Can Drive Too
This presentation addresses the essential road safety messages
contained in Arrive Alive module one, which is of benefit to all new young
drivers. It also focuses on mobility issues associated with young drivers
who are considering learning, or in the process of learning to drive.
ArriveAlive Classic
There are a greater number of older, experienced drivers on our roads
today. However as we get older, the ability to react quickly to situations
slows down, along with changes in health which occur so gradually that
we may not even be aware of them.
The Arrive Alive Classic presentation encourages road safety awareness
for the 50+ age group, concentrating on people who have retired, with
the aim of keeping older drivers driving safely for longer.
Effectiveness
of the Arrive Alive programme
Currently
this road safety message is delivered over 5000 times per year and reaches
about 50,000 students. An
independent evaluation of the programme carried out by BITER (The British
Institute of Traffic Education Research) confirmed that the overall impact
was very positive and the content was relevant to the age group targeted.
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